CUSTOMISABLE DIGITAL CONTENT STORE FOR CONNECTED VEHICLES
In the near future, many cars will be connected via smartphones or directly through head unit. Apps will become a natural way to enhance the driving experience as well as to communicate, enjoy entertainment and obtain other services in vehicles. The almost unlimited world of connectivity will bring significant opportunities to the car industry. Ixonos Experience Store™ for Automotive enables proactive companies to provide new innovations to enhance the driving experience.
The Ixonos Experience Store™ for Automotive is a controlled channel for delivering content and services to vehicles. The platform is ideal for distribution of several kinds of digital content, such as video, music, e-books and online magazines for secure consumption in the car. With it you can push innovations to cars, build customer loyalty and help dealers to better manage customer relationships, while addressing driver distraction and app certification concerns.
Our Experience Store is a cloud-based service, which provides easy setup and cost-efficient maintenance. It allows the store to easily adapt to growth or changes in operations.
Stronger customer relationships with analytics
Analytics is an essential part of the Experience Store. Individual user information, such as consumer behaviour or driving style, can be collected. The information can be used to understand consumers better, as well as to provide your customers with targeted services and information that match their exact needs.
Innovative apps and services designed for the car environment
As part of our automotive offering, we provide tools and frameworks to build apps and services optimized for the car environment. There is vast room for innovation in car connectivity. One example is to enhance the navigation service and the overall driving experience with the help of apps. With innovative services and superior user experience design you can achieve both differentiation and strong delivery of your brand values.